Search engine optimization is not a trick, it's a way to add value to your customers and your market. 

Since less than half of all businesses use this, it’s one tool that can seriously strengthen your search ranking and lead to more organic traffic and conversions.

If you’re in the business of selling products, you’ll want to consider posting your products on an e-commerce website platform like Shopify which is designed for online stores.

Here’s how you can follow the same steps as we did to work on getting your CPC lowered and boost your return on investment (ROI) on ads.

This summer we launched a new website design for Cape Cod Mosquito Squad, a tick and mosquito control company in Wellfleet, Massachusetts on Cape Cod.  

Register Family Farm sells honey and honey products at farmers’ markets and on the web. 

The Budget Manager in Xero is a powerful, easy-to-use tool that allowed me to take the next step to build my business. 

In working with non-profit organizations to help them achieve their web design goals, one of the key issues they’re struggling with is the high cost of relying on web design companies for hosting, updates, and site maintenance.

The deciding factor for me to choose Xero is that it is easy to use.

Optimizing Your Silent Restaurant Staff Member: The Psychology of Restaurant Menu Design is an overview of the the most recent research on restaurant menu design and its effects on customers’ restaurant experiences. 

Writing eBooks and white papers for corporations encouraged me to develop processes and workflows specific to this type of work. 

When Upserve needed an eBook about online reputation management for restaurants, they hired Menadena to do the writing. 

We've all heard of Small Business Saturday, but have you heard of Plaid Friday? This new movement is taking Keene, New Hampshire and the Monadnock Region by storm. 

How well do you manage your online presence? The answer to that question matters to independent business professionals because social media and reviews drive online reputations.