Who We Are
Menadena operates as a sole proprietorship of Ben Robertson, who started the company in 2006 and is based in Keene, NH.
What We Do
We help leaders achieve goals by analyzing, communicating, and developing strategy through consulting and web design.
Where We Can Be Found
Menadena is listed, registered, and reviewed with the following organizations:
- Better Business Bureau of New Hampshire
- Google My Business
- System for Awards Management (registered to do business with the US government)
Why We Do It
We love good stories. Good stories improve decisions and build trust. The world needs good stories.
How We Do It
Menadena follows the Better Business Bureau Code of Business Practices.
- Build trust
- Advertise honestly
- Tell the truth
- Honor promises
- Be responsive
- Safeguard privacy
- Embody integrity
Who We Serve
Menadena serves businesses and nonprofit organizations around the world in industries like consumer goods, e-commerce, finance, health, hospitality, manufacturing, nonprofit, professional services, retail, software, and technology.
Who We Work With
Menadena works with partners to build our business and serve our clients.
Menadena has affiliate relationships with many of our service providers. This means we may earn commissions or other benefits when readers click on affiliate links and purchase products or services.
- Amazon Associates
- Hiscox Small Business Insurance
- Pipedrive CRM
- Shopify Partners
- Social Jukebox
- Better Business Bureau Accredited Business
- Greater Keene Chamber of Commerce
- Squarespace Circle Member
Menadena LLC, in collaboration with Ann Henderson Interiors, has launched a new website for Ann Henderson Interiors to provide interior design resources for residential and commercial property owners in the Monadnock Region.
Menadena LLC, in collaboration with Down the Hatch and Breakwall Shave Ice Co., has launched a new website for Down the Hatch and Breakwall Shave Ice Co. to provide superior seafood, beverage, and shave ice for local residents and tourists in Maui.
The Budget Manager in Xero is a powerful, easy-to-use tool that allowed me to take the next step to build my business.
In working with non-profit organizations to help them achieve their web design goals, one of the key issues they’re struggling with is the high cost of relying on web design companies for hosting, updates, and site maintenance.
The deciding factor for me to choose Xero is that it is easy to use.
Marissa sets up her online jewelry store and is ready for business but how does she make sure customers can find her website? Search is how people find what they want online.
Menadena helped WNC replace more expensive, often clunky systems and poor user interfaces, with clean, efficient, well-supported systems, all while reducing annual costs by 70%.
Squarespace is beautiful, easy-to-manage, and has great support, and the company is focused on serving me, with high-quality partners, and happy employees.
Optimizing Your Silent Restaurant Staff Member: The Psychology of Restaurant Menu Design is an overview of the the most recent research on restaurant menu design and its effects on customers’ restaurant experiences.
Writing eBooks and white papers for corporations encouraged me to develop processes and workflows specific to this type of work.
When Upserve needed an eBook about online reputation management for restaurants, they hired Menadena to do the writing.
We've all heard of Small Business Saturday, but have you heard of Plaid Friday? This new movement is taking Keene, New Hampshire and the Monadnock Region by storm.
How well do you manage your online presence? The answer to that question matters to independent business professionals because social media and reviews drive online reputations.
Being an expat on a new job in a foreign country can be daunting. When a friend in New York hired me to go to Berlin, Germany to help him manage a real estate investment company, I was excited and a little scared.
Entrepreneurs must have passion and courage to start a new business - leaving the safe way and doing what it takes to make something new is not easy.
Not all financial models require three statements to be useful to founders and investors. The income statement is the only statement that is required in financial models for startups.
Apologies are commonplace in public and private life. But not everyone agrees. The iconic American actor John Wayne said that we should never apologize lest we be considered weak.
Founders and investors need financial models that are transparent and easy to understand. We know how to draw a hockey stick, but it is how we get there that matters.
For most of my career, when I heard the term “nonprofit” I thought of a place where profits did not matter and standards were lower. What I learned instead is that while nonprofit governance is different from for-profit, it should be no less rigorous.
It was 1934 in the Great Depression and Walt Disney had a problem. Walt Disney Productions was the king of short animated films, but it was a hand to mouth business with low returns.